Software is getting better, the speed of innovation is quicker...why? Because of the launch of the initial idea and then working with users during the beta stage. People are desiring that ability to co create the future, present ideas and be part of a success.
Too often companies set a strategy and then think they are there.....they may even be a market leader, great they have succeeded. But success can be fleeting. Maybe what we need to passionately encourage is BETA Corporations! i.e. The initial idea is there but we need to work together to improve it day by day, minute by minute.
B = Be a risk taker - try out new ideas on a small scale, learn and roll out.
E = Expand the teams view from today to tomorrow...what do you need to work towards.
T = Talent loves to be stretched so ask talented people for a review of how they see the future, what needs to improve, what needs actions do we need to do now to create success tomorrow. Let them have some thinking time to develop their ideas. If the ideas are good let them fly with them.
A = Allow ideas, encourage ideas....get people involved in continous improvement groups. Ask questions instead of delivering answers.









