If You Can Brand A Worm, You Can Brand Anything!

Wow, news from the USA that friend of the blog and podcast Heather Gorringe and her Wiggly mates have won the Global Dell Small Business Award! Congratulations to one of the most inspiring businesswomen you could ever wish to meet....

I often hear people talk about social media and say that it just won't help them, it is for geeks, technology companies or big companies. If you would have thought it would be impossible to use social media for a company that sells worms (and other natural gardening bits and bobs!), that is run from a farm in rural UK and that would struggle to build a worldwide audience for their brand..then take a listen to this You Tube video from Heather