I love twitter, not because it is the best social media tool per se but because it suits my personality...informal, creative, sharing, connecting. As I was driving to a workshop today to deliver a session on how to creatively communicate on the web, I wondered whether you could build a company on twitter?
When you think about how the world is changing surely it won't be long before we could move to a business model purely run through twitter......or maybe there is a company out there. Think of the benefits both internally and externally
- Immediate interaction with customers and employees alike
- Ease of communication
- Working from anywhere
- The ability to express the personality of your brand
- Makes business communication both internally and externally short and to the point...
- Collaboration would be talent based not location based
Mmmm....









