I love Danish pastries - trying to get by them in a shop is difficult I can tell you!
The wonder of the taste is developed through the layering of pastry. It strikes me that often beauty is created by layers....
Your leadership brand, your corporate brand, your personal brand...all are more valuable, more engaging with layers.
Layers can be created through - for example with your leadership brand - showing your expertise by sharing, showing your thought leadership by questioning and showing your personality by listening.
People engage with people. People are not a role, or not simply a 'boss'. People are human beings with flaws as well as strengths, with confidence as well as vulnerability, with professionalism as well as a sense of fun.
The more you develop the layers, the more you show those layers...then the more people see the person with whom they can engage.









