The next interview on The Engaging Brand podcast is about online privacy with Terence Craig - co author of Privacy and Big Data. A topic I think is a growing concern and an area which we need to consider more and more....
Ahead of the show Terence has shared with us 3 facts about online privacy which we should all know
1. What happens in Vegas should stay in Vegas is a well know phrase and the Internet corollary is: What happens on the Web STAYS on the Web (forever). Even if you trust the company you are sharing your information with, do you trust the person that buys your data from them, or the company they merge with, the government agency that serves them with a warrant, or the 14 year old that hacks their server? So keep it simple: Don’t share data that you are not comfortable with being public.
2. Don’t assume that local laws will protect your privacy – privacy laws differ markedly and which laws that apply to your data is a guessing game. Bottom line: the intersection of local and international privacy laws almost never leads to more privacy.
3. Remember the positive – while it’s true that our lives are becoming a much more open book, it is also true that the actions of large corporations and governments are becoming more transparent as well. I firmly believe that this increased transparency will help the 21st century avoid some of the horrors of the 20th by ensuring that we know what is being done in our name.
If you have any question for Terence on privacy which concern you both as an individual or as a supplier then you can email big-privacy@patternbuilders.com or @terencecraig.
