Dec 29, 2007

Show # 133 - Age of Conversation and Collaboration Show 133 of The Engaging Brand podcast is ready just for you. To subscribe or listen on your PC now - both for free, you don't need to download if you are new to podcasts, all explained at the end of the post. Today I talk to two people who I have a great deal of respect for - Drew McLellan and Gavin Heaton who saw an opportunity of bringing together the blogosphere and the ability to raise money for a childrens charity. In 2007 they raised over $11,000 through a book called The Age of Conversation which was a global project bringing together over 100 bloggers worldwide, to write their thoughts on what the age of conversation means to them. How did they engage people in the project, what lessons can we learn from this project, how are on line tools helping with global collaboration and how can you market on line? The book will launch in Amazon in January - I will let you know when.... If you have feedback on the show, feel free to record an audio message by clicking on the recorder on the side of the blog, e-mail me at or hop over to Facebook group for The Engaging Brand. How can listen to the Engaging Brand 1) You can listen on your PC now without downloading any software just click here and it will take you to the podcaster news page. Then press the play button! 2) You can subscribe to the show via iTunes or 3) If you use a different podcatcher then you can subscribe using the following Message from Sponsor “Online Meetings Made Easy with GoToMeeting Try it Free for 45 days use Promo Code Podcast”

Anna Farmery

Social Marketing Architect, Speaker, Author and in spare time completing PhD on the future of the social business model

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