May 21, 2008

Show #166 How To OutSmart the Competition Show 166 of The Engaging Brand leadership and marketing podcast is ready just for you. To subscribe or listen on your PC now - both for free, you don't need to download anything - it is all explained at the end of the post. Today I talk with Jim Champy who has just written Outsmart, a book that helps leaders to gain the competitive advantage. In this business interview we talk about How technology has changed the pace of change in the business world Have businesses become disposable? How leaders can reinvent themselves to not only survive but thrive What is the difference between a "smart" company and incumbent companies? Is it good to be ambitious or should we be realistic? How we need to see the opportunities that others don't How the internet is demanding you to change your frame of reference and leadership tips on how to become customer centric, How intangible behaviours deliver tangible benefits The role of intuition How you need to have a balance of pushing forward and taking breaths as a leader If you have feedback for me on the show or topics that you would like me to cover then e-mail me at [email protected] or hop over to Facebook group for The Engaging Brand. How can listen to the Engaging Brand 1) You can listen on your PC now without downloading any software just click here and it will take you to the blubrry page.Then press the play button! 2) You can subscribe to the show via iTunes or 3) If you use a different podcatcher then you can subscribe using the following Message from Sponsor “Online Meetings Made Easy with GoToMeeting Try it Free for 45 days use Promo Code Podcast”

Anna Farmery

Social Marketing Architect, Speaker, Author and in spare time completing PhD on the future of the social business model

The Typepad Team

Become a Fan

Recent Comments